The five of us on the red hillside above the plain, volcano behind
About us

Padre was built inside a family.

Italian on one side, Mexican on the other. Two cultures with the same love of expression. Loud, passionate, close to romantic. Completely unembarrassed by any of it. We grew up in it, and nothing we make is meant to be neutral.

The same family shares an appetite for travel, freedom and adrenaline. Most of it is found outdoors, in a feeling you only get from nature: a real respect for it and the will to take it on, both at the same time. In the waves, on the mountain, in the cold, in the heat, in anything you have not done before.

Both sides are in everything we make.

Our mission is simple

Padre exists to encourage a life built around experiences.

Keep moving, on your own or with the people closest to you, toward new cultures, new landscapes, new countries and communities. Chase the adrenaline of sport, of music, of making things, of the next unknown. Never stop putting yourself somewhere you have not been.

But no experience is worth becoming someone you are not. The one thing that should keep you steady is a clear set of principles. Stay authentic. Stay true to yourself. Never trade your morals, your identity or your beliefs for success, recognition or approval. Nothing is worth more than remaining who you are.

That is the thread through all of it: the landscapes, the clothing, and the people we make it with. Padre was never only clothing. It is a way of moving through the world, built on experience, on authenticity, and on staying true to who you are.

Two riders on a quad bike crossing white dunes beside a lagoon
A longboat loaded with surfboards, running out through blue rain
A lone figure walking an empty beach on the Canaries
The three pillars
01

Authenticity

Living true to ourselves.

02

Experiences

Forever chasing stories.

03

Values

Unbreakable, shaping our decisions.

65 · Terms and Conditions
Family Friends Emotions Highs Lows Love Heart Romance Adrenaline Energy Sport Passion Adventure Responsibility Wonder Nature Failure Success Music Dance Colours Discovery Unknown Journey Growth Curiosity Freedom Risk Courage Discipline Loyalty Courage Discipline Loyalty Integrity CultureGodHeritage Identity Purpose Memories Connection Purpose Memories Connection Presence Gratefulness Chaos Faith Religion Intention Legacy Roots Community Exploration Pain Ritual Depth Perspective Instinct Grit Style Hunger Struggle Resilience Obsession Rawness Authenticity Sentience Consciousness Vibe
Thank you
Santiago Alinovi Daniel Pinchen Isabella Equihua Costantino Ruspoli Angelica Equihua Francesca Mauti Monica Mauti Giacomo Pistelli Oscar Roseberg Charlotte Dammicco Chris Otite Annur Habib Andrea Alinovi Lapo Rocco Kai Alinovi Raphaelle Hoffman Nicola St Louis Richard Pinchen Meido Nkontchou Zaineb Tb Clara Díaz-Pintado Gaia Cooper Ruben Fessehazion Vincenzo Bertolotto

Every friend and every member of the family who has helped us along the way. The list grows every day.

Contact

Get in touch

Studio
Grand Union Studios
332 Ladbroke Grove
London, W10 5AD
Email
info@padre65.com
Instagram